> For the complete documentation index, see [llms.txt](https://help.openletterconnect.com/olc-help-docs/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://help.openletterconnect.com/olc-help-docs/campaign-builder-multi-touch-mail-automation/how-it-works.md).

# How It Works

{% embed url="<https://www.loom.com/share/90b8447bd9984a6788b2f0ac4668befd?sid=7ce383b0-af2b-4053-89f7-0f020fe1decc>" %}

#### Step-by-Step Procedures

**Step 1: Start a Campaign**\
Go to the **Campaigns** tab and click **Create Campaign**.

<figure><img src="/files/fVaBIp5rdhqhOQp4pS0i" alt=""><figcaption></figcaption></figure>

**Step 2: Add Your First Mailer**\
Pick your first mail piece. This could be a postcard or a letter. Choose the design, postage, and envelope if needed.

<figure><img src="/files/BM5O0bijexcYrPjh4wxV" alt=""><figcaption></figcaption></figure>

**Step 3: Set a Delay**\
Click **Add Delay** and choose how many days to wait before the next mailer is sent. You can choose any number between 1 and 365.

<figure><img src="/files/e8itQM7QU1l75AUGDff0" alt=""><figcaption></figcaption></figure>

<figure><img src="/files/blZrkbcTBTdTXexZsWpy" alt=""><figcaption></figcaption></figure>

**Step 4:** **Build Your Flow**\
Add another mail piece. Then add another delay. Keep repeating this until your campaign is complete.<br>

<figure><img src="/files/g6NweuKE32l7YRoY3wnU" alt=""><figcaption></figcaption></figure>

**Step 5: Save and Launch**\
Click "**Save"** to add your campaign flow. It will now appear under the **Orders** tab when you are ready to send.

<figure><img src="/files/KzHm9Xq6N31QoO4mcAUw" alt=""><figcaption></figcaption></figure>

**Step 6: Place a Campaign Order**

* Go to **Orders › Create › Campaign**

<figure><img src="/files/aRogy0otppM0wxj93HF9" alt="" width="563"><figcaption></figcaption></figure>

* Select your **saved campaign**<br>

  <figure><img src="/files/q71JBK5jaNaGjhWzRYEf" alt=""><figcaption></figcaption></figure>
* Choose your contact list, return address, and send date
* Download and check each proof

<figure><img src="/files/0TlhxIYeYrVwXyZkWSQc" alt="" width="563"><figcaption></figcaption></figure>

* Submit your order

**Note:** You are not charged right away. Each mail piece is charged on the day it is scheduled to send.

**Step 7: Make Changes Anytime**\
Click the **Action** button beside any campaign to edit mail pieces, change the delay, or delete the campaign.